Tag Archives: gift

Nelson-Jameson Names Amanda Nelson Sasse to Dual Leadership Roles

Fourth-generation owner now serves as VP of Philanthropy and Social Impact and President of Nelson-Jameson Foundation

MARSHFIELD, WI – October 24, 2023 | Nelson-Jameson, a leading distributor for the dairy processing industry, has announced the appointment of Amanda Nelson Sasse to two new leadership roles. Nelson Sasse, a fourth-generation owner, will now serve in a dual role as Vice President of Philanthropy and Social Impact for Nelson-Jameson, as well as President of the Nelson-Jameson Foundation (NJF).

Nelson Sasse is a direct descendant of two of Nelson-Jameson’s co-founders, Earl Nelson and Ted Nelson, and has held leadership positions across multiple departments at the company for the past 14 years. As VP of Philanthropy and Social impact, she will oversee Nelson-Jameson’s philanthropic efforts and advance its mission by driving philanthropic initiatives, fostering partnerships, and creating lasting social impact. As President of NJF, Nelson Sasse will be the liaison between Nelson-Jameson and NJF, where she will head quarterly board meetings, oversee committees, and spearhead marketing and public relations functions.

“Nelson-Jameson was built on the values of supporting employee well-being and fostering strong communities. A charitable focus is embedded in our culture,” says Nelson Sasse. “I’m thrilled to continue this 76-year-old legacy by leading the Nelson-Jameson Foundation and furthering the social impact of Nelson-Jameson as an organization.”

Amanda Nelson Sasse photo

The Nelson-Jameson Foundation (NJF), a 501(c)(3) non-profit organization, was founded to formalize and expand Nelson-Jameson’s longstanding legacy of philanthropy and community engagement. NJF’s work centers around three pillars – employees, communities, and the industry – with programs including:

  • Volunteer opportunities – NJF offers employees up to eight hours of paid time off per year to volunteer at charitable organizations of their choice during work hours. Employees are also invited to get involved with NJF by volunteering on a Foundation committee.
  • Assistance Fund – Employees facing an unexpected crisis due to a federal, state or locally declared emergency can receive financial assistance through the Golden Rule Assistance Fund.
  • Scholarship programs – The Foundation’s Golden Rule Scholarship Program provides family members of Nelson-Jameson employees the opportunity to apply for scholarships at accredited two- or four-year colleges. It is also committed to funding scholarships for food and dairy science students at the University of Wisconsin-Madison and University of Wisconsin-River Falls.
  • Donation & charitable giving grants – NJF will continue Nelson-Jameson’s tradition of supporting 501(c)(3) entities that embody similar cultural values of community stewardship through donations and charitable grants.
  • Matching Gift Program – The Program matches donations that employees make to 501(c)(3) charities of their choice, with a maximum donation of $1,000 per year.

“Amanda has made tremendous contributions to Nelson-Jameson during her tenure here, and her passion for the Nelson-Jameson Foundation’s work is unmatched,” says Nelson-Jameson President Mike Rindy. “I look forward to continuing to partner with her to deliver the exceptional and carry out our shared values across the Nelson-Jameson family of companies.”

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The (In)Famous Fruitcake

A light snow falls on a cold December afternoon. Up pulls the delivery person with a parcel for you. As you eagerly await them to make their way up to the entryway, you can’t help but wonder what kind of treasure may rest inside. After feigning indifference to the whole excitement at the door, you quickly make your way to the kitchen table and open it up. Inside, your favorite aunt has dutifully and carefully wrapped…a fruitcake. You do which of the following:

A. Excitedly reach for a plate and a nearby knife.
B. Sob uncontrollably in disappointment and throw it.
C. Rewrap it and go visit your sister and her kids.
D. Hide it away only for your consumption (along with those boxes of chocolate covered cherries).

Perhaps the answer is obvious to you…perhaps not. No holiday dessert has drawn in such debate like the fruitcake. As The Society for the Protection and Preservation of Fruitcake (yes, indeed) stated, fruitcake has been “the butt of many jokes and practical jokes-and yet” fruitcake is “esteemed by many, and an important part of many folks’ holiday.” This is certainly true, perhaps even within families: with the pro-fruitcake consortium on one side and the fruitcake defamation league on the other side.

Johnny Carson once famously launched a thousand fruitcakes out of the front door when he quipped, “The worst gift is fruitcake. There is only one fruitcake in the entire world, and people keep sending it to each other.” The amount of energy that has been put into picking on the fruitcake has been met on the other side with a passion for promoting this cake, often filled with nuts and fruit, and sometimes soaked in liquor or wine. For instance, “Isabelle” is the author of the blog, “Mondo Fruitcake.” The blog is meant to be a means of sorting through her frustration with “the state of this nation’s attitude toward fruitcake.” It features a year-round look into the world of fruitcakes.

Made in monasteries, bakeries, home ovens, and in many other places, the fruitcake pulls in some heavy support from a diverse crowd of consumers, just as it draws its detractors. Wherever your passions may rest, we can all appreciate that the fruitcake is a standard for the holidays in the United States. Its long history (dating back to ancient Rome!) and its ability to draw in such passion and detachment is a pretty impressive mark on American culture during the holidays. So, grab a knife and a cup of coffee, or package it back up and send it off…no matter, the fruitcake will persevere.

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