Tag Archives: redesign

Nelson-Jameson Launches Redesigned Website

preview_white_bigMARSHFIELD, WIS., September 8, 2014 – Nelson-Jameson, Inc. is pleased to announce the launch of their newly-redesigned website, nelsonjameson.com.

The new site features improved layout and functionality to enhance the user’s experience, including better search capabilities, expanded categories and product quick view.

“With this redesign we tried to keep the focus on simplifying our customers’ experience,” said Adam Nelson, Vice President of Technology, Nelson-Jameson, Inc., “The visual overhaul is just phase one of that process, and now that it’s in place we can concentrate on implementing additional features that we hope will make doing business with NJ as easy as possible.”

In addition, customers can utilize shopping lists for standard or repeat orders and can now share any saved shopping list or cart. The quick order pad has also been improved with a “Paste All” tab for faster ordering.

Multiple devices (phone, tablet or laptop) can be used to access nelsonjameson.com  without losing functionality. The website was also redesigned to be touchscreen-friendly.

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Change is Good

preview_white_bigHeraclitus once said, “Nothing is permanent but change”. This is especially true in business. Constant adaptation of strategy and processes help us to operate more purposefully while serving our customers more efficiently.

That said, while Nelson-Jameson is always open to new ideas and procedures, we certainly don’t subscribe to a mantra of “changing for the sake of change”. When we alter the way we do things, rest-assured that there is a thoughtful reason behind our decision.

In this case, the catalyst for change was you. We listened to your feedback, and realized that nelsonjameson.com could use a face-lift. So, we went to work improving our website’s layout and increasing its functionality, while ensuring that its integrity as the virtual source for sanitary processing needs remained intact.

Some of the new features we’ve designed to enhance your user-experience include:

  • Enhanced Search Capabilities   Search results are grouped by category, and can be narrowed down within sub-searches so you can find exactly what you need when you need it.
  • Expanded Categories   We’ve doubled the amount of product categories in order to make navigating nelsonjameson.com faster and simpler. Narrower, more-intuitive category navigation makes your job easier.
  • Product Quick View   View a product’s basic information in a pop-up box without having to visit the product’s main detail page.
  • Standard/Repeat Order Capabilities   Shopping lists can now be made, edited and saved. Lists can be easily added to your shopping cart for quick, repeated and/or ongoing ordering.
  • Shopping List Sharing   Easily email any saved shopping list or shopping cart with an optional personalized message. Each product on your shared list will include the price and an image link to that product’s detail page on nelsonjameson.com, so that your recipient will know exactly what you’re purchasing.
  • Quick Order Pad   Use the new “Paste All” tab to paste product SKUs and quantities to your Quick Order Pad, and then add them all at once to your shopping cart.
  • Multiple Device Functionality   Access nelsonjameson.com from your phone, tablet or laptop without losing functionality. We’re now touchscreen-friendly, too.

We kept the wide range of products and customer service that you’ve come to expect, but tried to make your web experience easier with a more user-friendly format, intuitive navigation and increased ordering capabilities. We really like the improvements that we’ve made, and we hope that you do too. Look for the newly-designed nelsonjameson.com to debut soon. As always, let us know what you think. We’re listening.

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